Telling Images: Horror Movie Poster Tropes

Copyright 2019 by Gary L. Pullman

Although they are not to everyone's taste, perhaps, horror movie posters are works of art.

To promote their films, such posters use a variety of visual and linguistic techniques. The latter often include the movie's title, a caption, a pun or another type of play on words, an allusion, a symbol, or a metaphor. The former exclude almost nothing.

Today's post focuses on horror movie posters' use of body parts. Specifically, we're concerned with eyes, mouths, breasts, buttocks, hands, and female genitals. (Ears, noses, feet, and phalli don't appear to play much, if any, part in horror movie poster art.)

Perhaps, in a future post, we'll consider heads (decapitated, of course), arms and legs (dismembered, naturally), and internal organs (eviscerated, obviously).

Let's start at the top and work our way down.

The Eyes Have It

Eyes are featured in quite a few horror movie posters.

Such posters feature wide eyes suggestive of shock or terror; reptilian eyes with slit pupils (Beneath Loch Ness); the whites of eyes, sans irises (The Return); and an eye in which fire (and a fiery cross) burns (The Visitation).

In some such posters, eyes are replaced with such substitutes as screaming mouths (One Missed Call), hands (Oculus), and treetops (Cabin Fever).

Live creatures or objects exit some eyes: a hand (The Eye) and blood (The Eye). In other images, something enters the eye or is about to do so: the edge of a single-edge razor blade (Would You Rather?) and a yellow jacket (Candyman).

Eyes are displaced (relocated) to incongruous sites in still other horror movie posters (one peeks out between the lips of a mouth in the poster for The Theater Bizarre, or are equipped with the body parts of another species (a gigantic eye becomes a tentacled monster in the poster promoting The Crawling Eye).

As mirrors, eyes reflect the threat or a victim that a character (perhaps him- or herself a potential victim) sees, thus allowing the audience a glimpse at the menace as well: Hipnoz, The Texas Chainsaw Massacre, The Eye, The Skeleton Key.

Five-pointed stars, or pentagrams, are carved into the case of a victim in the Starry Eyes movie poster—right over her eyes.

There are as many ways to include images of eyes in horror movie posters as there are ways to imagine such use, but such devices as spotlighting, substitution, the egress and ingress of foreign objects, displacement, reflection, and mutilation are certainly some of the horrific techniques that make the eyes emblems of fear, especially in movies that feature body horror.

Getting Mouthy

A straight-jacketed corpse is shows inside a screaming mouth (In the Mouth of Madness). Bestial lips frame drooling teeth and fangs in The Funhouse movie poster. At the end of a bent wrist, a hand claws its way through a gaping mouth in the poster for The Possession. A girl's mouth is missing in Silent Hill's poster, and a woman's mouth is obstructed by a locked metal band in another of Silent Scream's posters.

Like eyes, which provide the capability of sight, mouths are useful to our survival. They help us to eat and to communicate; they also allow us to sound the alarm, to scream—unless they are missing or muffled with a gag.

Keeping Abreast of Things

Most horror movie posters eschew nudity. Instead, breasts, buttocks, and genitals are partially revealed (and, thus, partially concealed). Nevertheless, an emphasis on them, whether as a result of partial nudity or otherwise, makes them the center of attention in the poster and in the viewers' perceptions.

Bikinis are revealing, and their brief tops expose quite a bit of cleavage in Blood Night's poster—so much so that viewers, especially males, might not see the hatchet in her right hand and the decapitated man's head that she holds by its hair in her right hand as she trudges through a forest of leafless trees.

A rare pair of bare breasts do appear in the poster for Hostel II''s poster, but they aren't enough to deflect attention from the decapitated head the topless woman holds, which is, perhaps, her own: she is not shown above the neck.

The Machete Kills poster displays one of the more creative uses of breasts. The woman it features (actress Sophia Vergara as Desdemona) has twin machine guns strapped to her chest, the domes from which the firing barrels protrude covering her breasts.

A number of other horror movie posters feature breasts. Apart from those in the Machete Kills poster, though, most of these particular body parts, ironically enough, seem to have the purpose of either attracting attention to themselves or of deflecting attention away from something or someone else b, well, drawing attention to themselves.

Bottoms Up

Sexologist Alfred Kinsey suggests that women's buttocks, not their beasts, are mainly what attract the male of the species, and some social scientists claim that men's obsession with breasts stems from the resemblance of breasts to buttocks. Be that as it may, more horror movie posters seem to feature breasts than buttocks.

Still, such posters do present posteriors as well. The poster for Peelers, which shows a woman in high heels and thong panties lying on her right side, facing forward, away from the viewer, is an example. So arresting is the image that many might not see her severed leg hanging from the pole she was apparently dancing around (or hanging from) before she lost her gam. If so, it would seem that the buttocks, in this poster, serves the same purpose that the bare breasts exhibited in the Hostel II poster fulfills, diverting viewers' attention from the horrific image of the severed leg by focusing their attention, initially, at least, on the erotic image of the woman's naked bottom.

Burlesque Massacre's poster shows a woman from the rear. She wears a black thong and black high heels. Her legs are spread. Her left hand rests upon her left hip. Her left hand is on her right hip, but, while the thumb and fingers of her left hand hold her left hip, her right hand lies along her right hip, its fingers curled around the handle of the bloody sword she holds. Like the figure in Peelers, this woman is also an erotic dancer. Although no pole is shown, the caption makes her vocation clear: “Dance. Strip. Die.”

In general, bare buttocks seem to accomplish the same tasks as bare or partially bare breasts, either diverting attention away from something or someone else or focusing attention on themselves. By being presented first with the erotic and then with the horrific, the latter is enhanced, seeming all the more horrid than it might have appeared had it not been preceded by images associated with lust, rather than with horror.

Hands Down

The fingers of a gigantic hand curl toward the silhouette of a male figure standing on its palm (The Hand). A man stares at his raised hands, the fingers of which curl inward (The Hands of Orlac). A hand reaches out from the soil of a grave marked with a headstone bearing a word of advice to the viewer: “Before you are covered with the last shovelful of dirt . . . Be sure you are really dead” (Mortuary). Hands growing out of a woman's face replace the eyes they would have covered, were they not already gone (Oculus). A zombie approaches the viewer, right hand raised and ready; right hand extended, as if to seize a victim—the viewer him- or herself.

The hand or hands appear in plenty of other horror movie posters, too, but most of them are variations of the images cited, suggesting menace or escape—or an escaping menace.

Private Parts

Posters for Teeth, a comedy-horror movie featuring a young woman with a vagina dentata (a vagina with teeth—and sharp ones, at that) never show the female sexual organ itself—this seems taboo even for the horror genre, but, instead, suggests the vagina various creative ways, through the use of symbolic cover-ups.

One poster shows an X-ray photograph of a human torso. Located where the patient's sex would be are the two letters, mirror images of “E,” the horizontal bars of which end in sharp points, resembling fangs. Together, the facing letters are supposed to represent the vagina and its teeth.

In another poster for this film, a woman lies supine in a bathtub, her legs parted. Rose petals float on the sudsy water. Below the surface, in swirling, blood-red water, a rose is shown from above, the white thorns among its soft petals suggesting the teeth with which the rose (symbolizing the vagina) is armed.

A third poster for this movie shows a young woman standing, her left leg turned in against her right leg. She wears a yellow short with orange bands around its neck and the ends of its short sleeves. The short bears a message: “WARNING: Sex changes everything.” Wide-eyes, lower lip askew, she stares at the viewer, as if shocked. Her pubic lower abdomen, pubic area, and upper thighs are covered with a scalloped-edge circle identifying the film's producer.

Much as the fig leaf has come to represent the censorship of phalli in painting and sculpture, the letters, the rose, and a scallop-edge circle fulfill the same function in these posters. However, by concealing the vagina, these cover ups also tend to focus viewers' attention on the very private part they conceal.

In analyzing what additional meanings eyes, mouths, breasts, buttocks, hands, and female genitals may have, it is necessary to investigate, identify, and evaluate the cultural significance of such body parts. To start, a dream dictionary might impart some suggestions. For example, concerning the mouth's symbolic significance, according to one source,

Your mouth is a fundamental part of life. It takes things in such as food, pleasure or even pain. Basically the mouth is a pleasure area, but it is also the way you express pleasure or pain, as with smiling, crying or grimacing. So the mouth is a way you communicate as well as satisfy yourself or gain your needs.  As an organ of expression the mouth can also give thanks for life and utters beauty in words or sounds. This is a way you can uplift the dark things in you and transform them.